Poster for Type Directors Club

THE TYPE DIRECTORS
CLUB POSTER

CONCEPTUAL DEVELOPMENT / LAYOUT

This poster was designed for The Type Directors Club Ascenders 2024—the world’s premier portfolio-based competition dedicated to type. Assigned with the challenge to create a composition that features the section symbol (§) as its primary focal point, this piece explores dimensionality and texture using unconventional materials.

Bubble cutout of Type Directors Club Poster design
Close up of red dot on poster for Type Directors Club
Flat artwork of poster for Type Directors Club

Soap was applied to a flat black surface, and the section symbol was drawn amidst the bubbles, introducing a tactile, organic quality. The high contrast of black and white emphasizes the form, while red accents, inspired by the iconic competition's branding, add a bold visual element.

Although the section sign remains a static focal point, the surrounding elements create a sense of movement. This interplay of texture, contrast, and colour transforms the traditionally rigid legal symbol into a dynamic and engaging visual experience.

Arrow symbol pointing upBACK TO TOP